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today's news
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Panasonic bolsters AVCCAM line with new camcorder, recorder, and camera headCamcorder that captures Full HD to SDHC memory cards is priced at $3195
At Panasonic's Sunday NAB 2009 press conference, the company announced a new AVCCAM camcorder that weighs less that 2.2 lbs and features full HD 3MOS imagers to capture MPEG-4 AVC/H.264 video in full 1080 and 720 resolution video. According to the company, the AG-HMC40 is capable of recording to all four professional AVCCAM recording modes (PH mode 21 Mbps/Max 24Mbps; HA mode 17 Mbps; HG mode 13 Mbps; and the extended recording HE mode 6 Mbps. Read More >>
The Sony HDR-CX100Big Bang, Small BuckAVCHD has exploded on the consumer and pro-sumer scene like a new star at the Oscars, and the CX100 is the newest "actor" in the AVCHD lineup from Sony. Read More >>
The solid-state missing link: Sony's XDCAMEX Browser 2.0Once you've had the joys of solid state shooting, with formats such as P2 and XDCAMEX, its hard to imagine going back to tapeOnce you've had the joys of solid state shooting and production, with formats such as P2 and XDCAMEX, its hard to imagine ever going back to tape. This is not to say that solid state doesn't come without its drawbacks: no shelfable master, re-wrapping processes, short record times are all tangible workflow concerns. But the advantages -- speed, efficiency, on-set clip review - for the most part outweigh the drawbacks. Read More >>
Working with XDCAM EX Footage in Final Cut Pro 6Don't forget to manage the data/media and the processed clips, and back-up the original data/mediaRead More >>
Essential Final Cut Pro: FxFactory Pro and CrumblePopPlug-Ins/3rd Party Software Part 3
For this Final Cut Pro (FCP) Plug-Ins and 3rd Party Software apps, I decided to focus only Noise Industries' FxFactory Pro (also available for Motion, Final Cut Express, and Adobe After Effects) and some of key plug-ins, including those from Noise Industries, SUGARfx, yanobox, and Boinx Software. I will also take a look at CrumblePop, which is a very cool "handwritten" text creator that helps editors create handwritten-style graphics on templates that look like paper, Post-It-style notes, masking tape, and more. Read More >>
Blackmagic Designs' Studio VideohubThe Routing switcher Re-inventedStudio Videohub is the latest edition to Blackmagic Designs multi-award winning routing switcher family. Sitting in a compact 2 rack units, the Studio Videohub is a powerful 16 x 32 SD / HD-SDI / 3G SDI routing switcher created with the small post production workgroup in mind. Read More >>
Digital CommencementThe Digital Transition is upon usToday, we are nearing an auspicious occasion in all of our lives. Just as our college seniors around the country line up, preparing to walk across the stage to accept their diplomas, filled with pride, excitement, and perhaps a wee bit of trepidation, we all line up too -- virtually, digitally. Read More >>
Director Tarsem Teams Up With Zoic Studios to Converge Fantasy and Reality for Mountain Dew's New "Level Up or Die" Spot
The Mountain Dew / World of Warcraft cross-promotional spot brought together some all-star players to handle these iconic brands. The production would be executed by Radical Media lead by esteemed director Tarsem Singh. With the vision of the spot being solidified, the team now had to worry about execution. Based on Blizzard's recommendation, BBDO reached out to Zoic Studios to handle the visual effects and animation. Having recently completed projects for Saboteur and Killzone 2, Zoic Studios was hip to the challenge of plunging World of Warcraft game characters into a live action setting. Read More >>
BOND Edits Touching New Sprint Ad With Timely Economic MessageFull-Service Post House Teams With Ad Agency The Vidal Partnership for New U.S. Hispanic Market SpotMoney may be tight nowadays, but a new ad for Sprint called "Learnings" (:30) from agency The Vidal Partnership, New York, featuring editorial/post work from BOND (http://www.bondedit.com) editor Sebastian Wainstein, elegantly highlights how people are changing their behavior and saving money in creative ways, including taking advantage of Sprint's money-saving Family Data Plan. Read More >>
Outside Celebrates Bold Changes with Tecate LightAdvertising agency Adrenalina/NY tapped the talents of Director Steve Ramser and Outside Editor Jeff Ferruzzo to complete the latest commercial campaign for Tecate Light. The fully-loaded spots (two :30 versions) illustrate Tecate's take on "change," highlighting their bold twist on marketing "cerveza." Read More >>
Bud Light Lime Serves-Up Summer State of Mind in High-Profile Broadcast Spots from Stardust and DDB ChicagoRead More >>
Rattling Stick's Steve Cope and Cut + Run's Tim Hardy wage allergy war with new spot via JWTRead More >>
2009 Sundance Film Festival - 25th Festival - An Amazing Blend of Art and EntertainmentMARY AND MAX From First-Time Feature Director Adam Elliot to Open Silver Anniversary Festival in Park City, Utah
2009 Sundance Film Festival will screen 118 feature-length films including 89 world premieres, 17 North American premieres, and 4 U.S. premieres representing 21 countries with 42 first-time filmmakers. Read More >>
NAB 2008: GridIron Shows FlowNew professional workflow management solution from GridIron GangGridIron, a relatively small company showed up with a massive booth for a massively comprehensive management solution. GridIron, previously known for its memory and processor management application: NucleoPro now offers to help us with our file management as well. Read More >>
Cleveland Clinic FoundationA massive Final Cut and After Effects move to FacilisAt NAB, it's easy to find sales people and marketing teams who want to tell you all of the selling points of the different products on the floor, but it's really nice to meet the other users who are working on similar projects and in similar pipeline structures who can tell you about their experiences. Read More >>
NAB 2008: Harris and LG Electronics Show MPH-enabled cell phones at Sunday night press eventMPH enables users to watch DTV on handhelds and in car devicesRead More >> |
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